Torrecid has been present between 9th and 13th February in Ambiente, the international fair of consumer goods held every year in Frankfurt (Germany) and which brings together more than 4500 exhibitors from 90 countries to raise awareness of new ideas, high quality products, new trends and creativity in its purest state.

Specifically, Torrecid has exhibited with an exquisite stand with ‘DNA’ Style-CID all the designs, effects, colors and other possibilities that can be obtained in table-ware with the products, services and solutions offered by the globalized multinational business group based in Alcora .

Coinciding with its 55th anniversary, the multinational presented to customers and visitors the latest innovations with which it is possible to obtain a greater added value in table-ware: decoration with direct digital printing by Smart-CID and Chroma-CID, direct digital printing of precious metals with Metal-CID and digital printing of decals with Decal-CID.

As a result, the customer can obtain a much more sophisticated, state-of-the-art table-ware product with a more effective and efficient production process, leaving behind traditional decoration methods.